Artificial Intelligence and Business Transformation – an article by Ivan Reusse, Head of Leadership Advisory at Grant Alexander Switzerland, for Le Monde Économique
26.02.2026
A Strategic Disruption
Artificial intelligence is not just another technological innovation. It represents a disruption comparable to those that have reshaped the very structure of the enterprise, from the Industrial Revolution to computerization. Today, it is no longer only the way we produce that is changing, but the way we decide, collaborate, and exercise responsibility.
For executives as well as HR leaders, the challenge is less technical than it is strategic and human.
The Transformation of the Value of Work
Artificial intelligence first transforms the nature of work. It does not merely automate tasks; it redefines the value of human contribution. When analysis, writing, or certain forms of decision-making are partially delegated to intelligent systems, what differentiates the individual is no longer execution, but judgment. Discernment, critical thinking, creativity, and responsibility become decisive assets.
Redefining Skills
This evolution disrupts traditional competency models. Technical expertise alone is no longer sufficient. The ability to engage with complex systems, question their outputs, and arbitrate in uncertainty becomes central. The key competence is no longer simply knowing, but knowing how to decide in a technology-augmented environment.
Management in Transition
In this context, the role of management is undergoing profound change. When information is instantly accessible and tools generate real-time recommendations and simulations, the manager’s value no longer lies in control, but in the ability to provide meaning, prioritize effectively, and assume difficult decisions. Leadership becomes less prescriptive and more interpretative.